Reward INT 24-vocab

ALL LEVELS Vydáno dne 22.10.2005

Mass media



advertisement
advertisement - reklama, inzerát
BrE
/əd'vɜ:tɪsmənt/
AmE
/ˌædvər'taɪzmənt/

noun - information in the newspapers or TV etc. that tries to persuade people to buy a product, use a service etc.


article
article - článek
BrE
/'ɑ:tɪkl/
AmE
/'ɑ:rt̬ɪkl/

noun - a piece of text in a newspaper or magazine


bias
bias - zaujatost, předpojatost, stranění (někomu)
BrE
/'baɪəs/
AmE
/'baɪəs/

noun - the state of favouring one group of people which is not based on fair judgement


 
broadcast - vysílat
BrE
/'brɔ:dkɑ:st/
AmE
/'brɔ:dkæst/

verb - to send radio or TV waves through the air


 
broadsheet - velké noviny, hlavní noviny
BrE
/'brɔ:dʃi:t/
AmE
/'brɔ:dʃi:t/

noun - a serious newspaper printed on large sheets of paper, usually black and white


 
circulation - náklad (tisku)
BrE
/ˌsɜ:kjə'leɪʃn/
AmE
/ˌsɜ:rkjə'leɪʃn/

noun - the number of copies of a newspaper, magazine etc. of one issue that is printed


commercial
commercial - reklama (televizní apod.)
BrE
/kə'mɜ:ʃl/
AmE
/kə'mɜ:rʃl/

noun - an advertisement on TV or radio


 
daily - deník (noviny)
BrE
/'deɪli/
AmE
/'deɪli/

noun - a kind of newspaper that is published every day


 
distribution - distribuce, prodej
BrE
/ˌdɪstrɪ'bju:ʃn/
AmE
/ˌdɪstrɪ'bju:ʃn/

noun - the act of giving, selling or delivering something to a large number of people (e.g. newspapers)


 
documentary - dokument (televizní), televizní dokument
BrE
/ˌdɒkju'mentri/
AmE
/ˌdɑ:kju'mentri/

noun - a television programme that gives true information about something


 
edition - vydání (novin apod.)
BrE
/ɪ'dɪʃn/
AmE
/ɪ'dɪʃn/

noun - one of a series of newspapers etc., one broadcast of a series of TV programmes


channel
channel - kanál, stanice (televizní apod.)
BrE
/'tʃænl/
AmE
/'tʃænl/

noun - a radio or television station


chat show
chat show - diskusní pořad
BrE
/'tʃætʃəʊ/
AmE
/'tʃætʃoʊ/

noun - a television programme where a host invites guests and they talk about various subjects


independent
independent - nezávislý, samostatný
BrE
/ˌɪndə'pendənt/
AmE
/ˌɪndə'pendənt/

adjective - not needing or relying on anybody or anything


 
left wing - levice (politická)
BrE
/ˌleft'wɪŋ/
AmE
/ˌleft'wɪŋ/

noun - the group of politicians who put emphasis on social reforms


 
liberal - liberální (polit.)
BrE
/'lɪbərəl/
AmE
/'lɪbərəl/

adjective - (of politics) trying to ensure more personal and commercial freedom, against radical social and political changes


magazine
magazine - časopis
BrE
/ˌmægə'zi:n/
AmE
/'mægəzi:n/

noun - a periodical that comes out every week, every other week, or every month, etc., it is usually printed in colour and has many photos and pictures


 
national - národní
BrE
/'næʃnəl/
AmE
/'næʃnəl/

adjective - concerning or belonging to the whole country


newspaper
newspaper - noviny
BrE
/'nju:zpeɪpə/
AmE
/'nu:zpeɪpər/

noun - large pieces of paper printed with latest information about politics, sport, culture etc., it is often published every day


 
political - politický
BrE
/pə'lɪtɪkl/
AmE
/pə'lɪt̬ɪkl/

adjective - concerning or connected to politics


 
popular - oblíbený, populární
BrE
/'pɒpjʊlə/
AmE
/'pɑ:pjʊlər/

adjective - many people's favourite


 
programme - pořad
BrE
/'prəʊgræm/
AmE
/'proʊgræm/

noun - a show on TV or radio


 
publish - publikovat, vydat (publikovat)
BrE
/'pʌblɪʃ/
AmE
/'pʌblɪʃ/

verb - to make a book etc. and make it available to the people


 
quality - kvalita, jakost
BrE
/'kwɒləti/
AmE
/'kwɑ:lət̬i/

noun - how good something is


 
quiz show - televizní soutěž, soutěž (televizní)
BrE
/'kwɪzˌʃəʊ/
AmE
/'kwɪzˌʃoʊ/

noun - a TV programme where a participant is asked questions and get points or money for answering correctly


 
reader - čtenář
BrE
/'ri:də/
AmE
/'ri:dər/

noun - a person who reads something


 
readership - čtenáři, čtenářská obec, čtenářská veřejnost
BrE
/'ri:dəʃɪp/
AmE
/'ri:dərʃɪp/

noun - the number of people who read a particular newspaper etc.


 
regional - regionální, oblastní
BrE
/'ri:dʒənl/
AmE
/'ri:dʒənl/

adjective - concerning or connected to the whole region and to that region only


 
right wing - pravice (politická)
BrE
/ˌraɪt'wɪŋ/
AmE
/ˌraɪt'wɪŋ/

noun - the group of politicians who do not want social change and emphasize business and market


satellite
satellite - satelit, družice
BrE
/'sætəlaɪt/
AmE
/'sæt̬əlaɪt/

noun - a device that orbits the Earth and is used to forecast the weather, broadcast TV and radio etc.


show
show - pořad (zábavný), představení
BrE
/'ʃəʊ/
AmE
/'ʃoʊ/

noun - an amusing performance, TV programme etc.


 
sitcom - situační komedie
BrE
/'sɪtkɒm/
AmE
/'sɪtkɑ:m/

noun - a funny television series about a family or a group of people, each episode usually has its own story and you can usually hear people laughing in the background


 
soap opera - telenovela
BrE
/'səʊpˌɒpərə/
AmE
/'soʊpˌɑ:pərə/

noun - a television serial with many episodes that shows the life of a group of people, it is usually very emotional and far-fetched


 
station - stanice (televizní)
BrE
/'steɪʃn/
AmE
/'steɪʃn/

noun - the programmes that are broadcast by one TV or radio company; the radio or TV company itself


tabloid
tabloid - plátek (noviny), bulvár (noviny), bulvární plátek
BrE
/'tæblɔɪd/
AmE
/'tæblɔɪd/

noun - a popular kind of newspaper that is printed on smaller sheets of paper, usually in color, the news in it is not usually very serious


 
video - video
BrE
/'vɪdɪəʊ/
AmE
/'vɪdioʊ/

noun - a machine that can play films on a cassette


viewer
viewer - divák (televizní), televizní divák
BrE
/'vju:ə/
AmE
/'vju:ər/

noun - somebody who watches television


 
weekly - týdeník (noviny)
BrE
/'wi:kli/
AmE
/'wi:kli/

noun - a magazine or newspaper that is published every week




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